Blog Articles
Beware the BHAG - Why I’ve stopped promoting five-year transformation roadmaps (and what I do instead)

Throughout my career I’ve regularly found myself sat in meetings providing input into a three-to-five-year transformation roadmap articulating a big vision, with inevitably a big investment underpinned by an audacious business case showing an incredible return for the invested capital - largely built on assumptions and opinions.

"If there's one thing my career in technology has taught me, it's that the function that wins isn't the one with the boldest target. It's the one that got 1% better than last month, and did it again the month after that"
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